Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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August marked a palpable shift in public opinion on AI, triggered by GPT-5’s release. Read all about that and more in this month’s AI Roundup & Rundown.
Explore top HyperWrite alternatives, compare features, benefits and tips for choosing the right tool in 2025.
This viral AI-generated tamale ad made waves on social media despite a general distaste for AI-created video. Here’s what marketers can learn from its success.
Not all AI is created equal. We walk you through traditional and generative AI, unique characteristics and ideal use cases.
Share of Model is the AI era’s new metric. If you’re not training the bots to love you, you’re training them to forget you.
GPT-5 is here, and OpenAI has big claims. Here’s what you can expect from the newest iteration of the leading model, and what marketers can expect from it.
Will your next ad campaign be built by robots? We break down seven real AI ad examples, plus the tech trends making it all happen.
Skip generic tools. Find the LinkedIn post generator that matches your brand goals, team setup and engagement strategy. Compare top platforms now.
Gen AI prompts should be clear, definitive… and these five other things! Learn how to engineer effective prompts with this guide.
AI writers can do a lot, but not everything. Here’s what they’re good at, where they fall short and how to make them work for your team.