OpenAI is Investing in Journalism, but Marketers Should Take Note
As AI has become more accessible, the relationship between journalism and AI has only grown closer.
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Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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How to Future-Proof Your Marketing Team With AI Skills
The technology itself isn’t taking jobs, but it is placing them in the hands of professionals who dedicate time toward learning how to make the most of it.
Frase or MarketMuse? The Honest Breakdown for Content Teams
Frase or MarketMuse? Explore their key features, pricing, content optimization tools and unique capabilities to decide which platform is the better fit.
6 AI Prompts for Social Media You Can Steal Right Now
Get 6 AI prompts for social media to help you plan content, write posts, create ads, boost engagement and analyze performance.
August 2026 AI in Marketing Roundup: Cheaper AI Wins, ChatGPT Citation Clues & More AI From Google
AI got more practical in August. Explore what cheaper models, ChatGPT citation research and new Google AI features mean for marketers.
Enterprise AI Is Getting Serious. Here’s How To Get It Right
Learn 7 enterprise AI best practices for building better workflows, managing governance, training teams and driving measurable business value.
AI Fatigue Is About More Than Using Too Much AI
AI makes work faster, but does it make it easier? Explore AI burnout, “brain fry” and how employers and employees can reduce the risks.
12 Best AI Tools for Social Media: Organization, Content Creation & More
AI social media tools are everywhere. These 12 options offer AI-powered support for social media strategy, planning, content creation and more.
3 Ways I Used contentmarketing.ai This Summer
Marketing with contentmarketing.ai is a piece of cake. Here are 3 projects the Brafton Team completed with help from our favorite AI content creation tool.
What Is Contextual AI? Breakdown, Benefits and Examples
Contextual AI is an approach to AI that tailors outputs to real-time signals and data. Here’s how it works plus a few common marketing examples.