AI In Marketing: November Round-Up & Run-Down
A lot of noteworthy stuff happened in the world of AI in November, like increasing adoption and a new code from a particular country. Find out more!
Industry
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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What Is an AI Framework? How To Assess Your Needs & Make the Right Choice
Here, we’ll chat about the key features typical AI frameworks offer, when and how your business should leverage them and why.
Honeywell and Google Are Joining Forces To Bring AI to the Edge of the Industrial Sector
A new alliance is on the horizon — and it’s between Google and Honeywell.
What Is Sora AI? OpenAI’s Brand New AI Video Generator
Discover Sora AI, OpenAI’s text-to-video tool that’s revolutionizing content creation. See how it works and what it means for creators.
From Skeptic to Supporter: Shifting Views About Generative AI and Its Role In Our Work
Who better to weigh in on the current and impending state of artificial intelligence (AI) than James Cameron?
Google’s AI-Generated Content Labels: What You Need to Know
Google’s push toward transparency in search results just took a significant step forward with the introduction of a new labeling system for AI-generated content.
SearchGPT: Google’s New Rival?
In a major breakthrough that could redefine web exploration, OpenAI has launched the SearchGPT prototype, a new AI-powered search engine positioned to challenge Google’s dominance in the search arena. OpenAI developers are funneling their ingenuity into an artificial intelligence-driven search tool, building upon ‘little brother’ ChatGPT and shaping how people find information online. So how… Read more »
10 Best AI Tools for Small Business Operations
Artificial intelligence is the hottest, most talked-about branch of technology today. Companies of all sizes and industries are either developing these systems, using them or both. Some form of business-ready AI has been around for years, with advanced analytics powered by machine learning acting as early forerunners of the movement. So it’s worth asking why… Read more »
What is Predictive Marketing? (Infographic)
Wouldn’t it be nice to know which email contact lists are worth buying before you buy them? What about speeding up your sales cycle by empowering sales reps to work more efficiently and more productively? That’s what predictive technologies can do for your organization. It’s not a glass orb swirling with purple smoke. Predictive marketing… Read more »
Considering What AI Tools for Digital Marketing Can Do for Your Brand
Recent years have shown us that digital transformation is here to stay, especially as business landscapes become more complex and interconnected. And in the marketing industry, the adoption of artificial intelligence (AI) has been particularly salient. With the growth of this tech top of mind for digital marketers, you might be wondering if taking on… Read more »