Is AI Making Marketing More Human? Insights from the 2026 Global Workplace Survey
AI isn’t increasing isolation — it’s enabling more collaboration, according to one survey. Here’s how AI is reshaping marketing work, teams and skills.
Industry
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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March 2026 AI in Marketing Roundup & Rundown: Sora Shutdown, AI Product Marketing Moves, a Growing AI Trust Gap & More
A quick look at March’s biggest AI-in-marketing news, from OpenAI’s Sora shutdown to rising consumer trust gaps, legal drama and major product marketing moves.
The Content Engineer: Responsibilities, Key Skills and How They Add Value to Your Content Strategy
Content engineers make your content strategy cogs turn. Read all about the role, key skills, responsibilities and how they deliver value.
What Does Zapier Do? How To Harness Automation
Zapier is a no-code automation platform that helps streamline your workflows for less manual lift. Here’s how it works and when you should use it.
Grammarly Introduced, Disabled and Is Now Being Sued Over Its Expert Review Feature
Grammarly quickly removed its controversial AI feature after widespread backlash. And now there’s a class action lawsuit. Here’s what you should know.
Gemini vs ChatGPT Explained: Which AI Actually Delivers Real Results?
Compare Gemini vs ChatGPT across features, coding, content creation, research and more. Discover which AI model fits your needs.
February 2026 AI in Marketing Roundup & Rundown: Enterprise AI Investment, Reddit Search Surge & Small Business AI Use
February marked a month of enterprise AI and small business developments about how AI continues to impact our work and everyday lives. Click in for your February update.
Enterprise-Scale Content Automation: Best Practices, Pitfalls and Proven Strategies
Automation on an enterprise scale can be overwhelming. Avoid these common pitfalls and plan for success with best practices and effective automation strategies.
Is Reddit’s Search Feature Reaching New Heights? Tens of Millions of Weekly Users + New AI Functionality
80 million users, and growing, are starting and ending their searches in Reddit. No Google involved. Here’s what we know and what it might mean for the future of search.
Now Hiring Human Storytellers: Recent Job Postings Demand Narrative Talent
The term “storytelling” is abuzz on job boards lately. Here’s what we know, why I think storytelling is making its rebound and what it says about the current market.