AI Trust and Adoption: From Skepticism to Advanced Solutions
We’ve all seen headlines claiming the revolutionary nature of AI. But how is it really affecting employees, how can your organization truly benefit?
Industry
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Can AI Work Be Copyrighted? The USCO Has an Answer
Can you copyright AI-created work? The USCO says … kind of. Here’s what you need to know about AI and copyright law in the U.S.
This Study Says Companies Aren’t Benefitting FromAI — Here’s Why
Researchers say that AI adoption is failing — but it’s not for a lack of tools’ capabilities. Some employees are having a hard time building trust.
AI in Marketing: A January Round-Up and Rundown
2025 is off to an interesting start. Here are some of the most significant AI-related announcements and news pieces from January.
Can Google Docs & Grammarly Actually Tell What Text Is AI-Generated vs. Human-Created?
Grammarly’s new tool for categorizing human and AI writing in Google Docs is here, and it turns out that it’s pretty accurate — with some exceptions.
AI Overviews and SEO: Do They Help or Hurt Each Other?
There are rumblings about how artificial intelligence will impact search engine optimization. Will it ultimately help or hurt? How should you prepare?
What To Expect from Google’s Gemini 2.0 Models
Gemini 2.0 promises to be better than its predecessor in nearly every way with some exciting projects on the way, too. Find out more!
AI in Marketing: December AI Round-Up and Rundown
As we bid farewell to another year, it’s time to round up the most compelling marketing, technology and AI events that happened this month.
We Need To Talk About AI Washing
Making outlandish and exaggerated AI claims is called AI washing, and it’s a real problem. But what’s the solution?
The Impact of AI on Digital Marketing: A Comprehensive Guide for Marketers
Learn how AI transforms digital marketing with data-driven insights and automation. Explore the latest AI innovations in a rapidly evolving landscape.