Are AI Crawlers a Necessary ‘Evil’?
AI crawlers are more prevalent than ever. They’re necessary for how people search today, but they can also cause problems if left unchecked. See how (and what you can do about it).
Industry
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Experts and the General Population Are Split on AI’s Long-Term Value — Here’s How They Stack Up
Pew Research asked regular Americans and AI experts their thoughts on artificial intelligence. Here’s what people think about this technology right now.
March AI Roundup and Rundown
You know the drill. Here are some of the most interesting AI- and marketing-related updates from March 2025, like a bot that’s good at creative writing?
Meta Is Going All-In on AI and It’s … Interesting
Meta is doing a lot with AI. Is it too much? Just enough? Here’s everything you need to know about Meta’s most recent AI undertakings.
AI Trust and Adoption: From Skepticism to Advanced Solutions
We’ve all seen headlines claiming the revolutionary nature of AI. But how is it really affecting employees, how can your organization truly benefit?
Can AI Work Be Copyrighted? The USCO Has an Answer
Can you copyright AI-created work? The USCO says … kind of. Here’s what you need to know about AI and copyright law in the U.S.
This Study Says Companies Aren’t Benefitting FromAI — Here’s Why
Researchers say that AI adoption is failing — but it’s not for a lack of tools’ capabilities. Some employees are having a hard time building trust.
AI in Marketing: A January Round-Up and Rundown
2025 is off to an interesting start. Here are some of the most significant AI-related announcements and news pieces from January.
Can Google Docs & Grammarly Actually Tell What Text Is AI-Generated vs. Human-Created?
Grammarly’s new tool for categorizing human and AI writing in Google Docs is here, and it turns out that it’s pretty accurate — with some exceptions.
AI Overviews and SEO: Do They Help or Hurt Each Other?
There are rumblings about how artificial intelligence will impact search engine optimization. Will it ultimately help or hurt? How should you prepare?