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August AI Roundup & Rundown: Google’s AI Mode Goes Global, AI Investment Nets No Return and a Bubble Bound To Burst?

August marked a palpable shift in public opinion on AI, triggered by GPT-5’s release. Read all about that and more in this month’s AI Roundup

Best HyperWrite Alternatives for Smarter AI Writing in 2025

Explore top HyperWrite alternatives, compare features, benefits and tips for choosing the right tool in 2025.

The Viral AI Tamale Ad: Why It Worked Despite Distaste For AI Ads (+ What You Can Learn From It)

This viral AI-generated tamale ad made waves on social media despite a general distaste for AI-created video. Here’s what marketers can learn from its success.

Everything To Know About Generative AI vs. Other Types of Artificial Intelligence

Not all AI is created equal. We walk you through traditional and generative AI, unique characteristics and ideal use cases.

Your New Gatekeeper Is an AI: Why ‘Share of Model’ Is the New Metric You Can’t Ignore

Share of Model is the AI era’s new metric. If you’re not training the bots to love you, you’re training them to forget you.

OpenAI Announced GPT-5 — How Much Bigger & Better Can It Get?

GPT-5 is here, and OpenAI has big claims. Here’s what you can expect from the newest iteration of the leading model, and what marketers can