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Explore the ai marketer Blog:

Let’s Unpack the Em Dash Backlash

When I started working at Brafton in 2015, I was trained on Brafton editorial standards. We follow AP Style (most of the time); we spell.

Deloitte Made a Big Mistake — and It’s Another Caution to Every Marketer Using AI

Deloitte had an AI slip-up on a government-contracted report. Read what happened and lessons marketers can learn to avoid reputational damage and a PR nightmare.

the ai marketer Turns 1: A Look at Lessons Learned, Our Best Posts & the Industry at Large

We’ve been blogging for a year, and we’ve learned a lot. Here are some of our takeaways, key lessons and exciting insights from 365 days

15 AI in Marketing Examples To Inspire Your Next Campaign

AI in marketing isn’t a distant fantasy anymore, but an opportunity. Use these 15 AI in marketing examples to inspire your next campaign.

Doubling Down on Differentiation: How AI Can Help You Stand Above Your Competitors

When all your competitors are using AI for the same efficiency gains, how can you stand out? Get the better of your competition with these

4 Takeaways & Lessons Learned From Our Time at the 2025 Technology for Marketing Expo

Several Braftonites attend TFM 2025 to showcase contentmarketing.ai and chat with industry experts. Here’s what they learned about the state of AI and its role