Braftonites

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

Join the conversation and let’s grow together!

Jesse Templeton

Jesse is a Brafton writer based in Toronto with over a decade of experience. Away from his laptop, he’s an environmentalist, a lover of falafel and a long-suffering fan of the Maple Leafs.

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Florian Fuehren

Florian Fuehren is a Senior Writer at Brafton in Germany. Before becoming one of Brafton’s first German writers, Florian has worked as a ghostwriter, editor, and lecturer. When he’s not brooding over puns for the SaaS or Web3 niche, he likes to go jogging or maltreat his drum kit.

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Madelyn Gardner

Madelyn Gardner is a content writer based in Nashville, Tennessee. Off the clock, she loves being outside, hiking, reading, baking and eating Mexican food — specifically burritos.

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Anthony Basile

Tony Basile is a senior editorial specialist who joined Brafton in 2012. In his time with the company, he’s written content of every length and description for clients in every industry imaginable, from adhesive labels to drone-based agriculture. When off the clock, he’s a singer-songwriter who performs in Boston-based rock bands.

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Samantha Finley

Samantha Finley is a Brafton Content Writer in Texas with a background in social media coordination. Her creativity extends beyond her work life, as she’s also a competitive hip-hop dancer, choreographer and now teacher.

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Chad Hetherington

Chad Hetherington is a Canadian writer and content marketing specialist with 4+ years of experience. He crafts original, insight-driven articles at the intersection of AI and content marketing, highlighting the tools that matter and the technology’s growing impact on the industry — positive or negative. Outside of work, Chad enjoys experimenting in the kitchen, contributing… Read more »

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Stevie Snow

Stevie Snow is a writer at Brafton. Yes, she is named after Stevie Nicks. She’s a believer in “to life, to life, l’chaim!” because life is what brings us the Obamas, a really smooth vodka tonic and that moment on the dance floor when your favorite banger plays.

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Aleisha White

Aleisha White is a Brafton writer based in Shanghai. In her downtime, you can find her wrestling with rigging lines, musing over the cosmos and hunting for four-leaf clovers.

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Christopher Whitbeck

Chris Whitbeck a senior writer based in Boston. When he’s not writing, you can find him buried in a good book, walking to the nearest coffee shop, listening to a podcast or (loudly) cheering for the Boston Celtics.

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Ben Crosby

Ben Crosby is a content writer at Brafton. When he’s not writing copy for clients, you can find him cooking in the kitchen, playing video games or reading a good book.

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