the ai marketer
Welcome to the ai marketer, where you can discover unique insights into how artificial intelligence is impacting the marketing world. We’re sharing product reviews, unique insights, best practices, advice and more!
Read on to learn how to fold AI processes into your marketing and business activities effectively, efficiently and ethically.
Marketing in the Age of AI: Who’s Leading the Charge?
Learn about who uses AI in marketing and how they utilize tools for better outcomes.
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AI Policies? Here’s What Companies Are (and Aren’t) Doing in 2025
Explore what marketers are (and aren’t) doing to govern AI usage within their organizations, why it matters and how to build a comprehensive AI policy.
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Company AI Policy Guide: 4 Essential Elements for Ethical AI Adoption
A company AI policy outlines exactly how your organization uses AI tools. Here are some tips on drafting an effective AI policy and keeping it up to date.
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The 4 Biggest Challenges in AI Content Creation (+ How To Solve Them)
Hear from our survey respondents on the top challenges in AI content creation, plus get solutions to improve your AI-generated content process.
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March AI Roundup and Rundown
You know the drill. Here are some of the most interesting AI- and marketing-related updates from March 2025, like a bot that’s good at creative writing?
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Marketers’ Outlook on AI: From Optimism to Skepticism
Dive into marketers’ split views on AI: optimism, caution and why human-AI collaboration can’t be ignored. Discover these data-backed insights.
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What Makes Google’s AI Overviews Tick? Here’s What Our Experts Discovered
Google’s AI Overviews appear more frequently in position zero SERPs. Brafton SEO experts analyzed how AIOs choose linked content.
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How To Use AI in Canva: A Comprehensive Guide for Marketers and Content Creators
Discover how to use Canva’s AI features to create stunning marketing materials. Learn about Magic Edit, DreamLab and tips for brand-consistent designs.
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