Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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This viral AI-generated tamale ad made waves on social media despite a general distaste for AI-created video. Here’s what marketers can learn from its success.
Will your next ad campaign be built by robots? We break down seven real AI ad examples, plus the tech trends making it all happen.
Skip generic tools. Find the LinkedIn post generator that matches your brand goals, team setup and engagement strategy. Compare top platforms now.
Even marketing pros get content optimization wrong sometimes. See how AI reoptimization can save your blog posts from page 3 obscurity.
Search is no longer just Google. Learn why marketers must think like sociologists to stay relevant in the age of AI-driven discovery.
Understanding how to write AI prompts for images helps marketers to quickly produce the visual content they need. Use this guide to get started.
Discover how to use Canva’s AI features to create stunning marketing materials. Learn about Magic Edit, DreamLab and tips for brand-consistent designs.
Curious how you can get the bots to boost engagement and drive ROI? Read all about it in our guide to AI in email marketing.
Have you heard of “shadow AI”? It’s not as ominous as it sounds, but it does introduce organizational risks you need to know about.
Google’s AI Overviews now serve ads. This is everything we know so far about how ads in AI Overviews work and how to start showing up there.