the ai marketer
Welcome to the ai marketer, where you can discover unique insights into how artificial intelligence is impacting the marketing world. We’re sharing product reviews, unique insights, best practices, advice and more!
Read on to learn how to fold AI processes into your marketing and business activities effectively, efficiently and ethically.
Anthropic Files Its Initial Public Offering (IPO) Papers
Anthropic filed for an IPO, becoming one of the first major generative AI startups to do so. Here’s why it matters and what enterprise marketers should know.
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SEO Isn’t Dead: How GEO and SEO Work Together in the Age of AI Search
Explore GEO vs. SEO, including their similarities, differences and why GEO is evolving alongside SEO instead of replacing it in digital marketing.
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Agentic AI Explained: How Autonomous AI Is Transforming Business Operations
Discover what agentic AI is, its key components, benefits, challenges and real-world applications. Learn how businesses adopt agentic AI systems today.
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May 2026 AI In Marketing Roundup: ChatGPT Ads Manager, New Google Ad Formats + Other Major Google Updates
May’s biggest AI marketing news: ChatGPT opens self-serve ads to everyone, and Google rolls out massive AI Search and advertising updates.
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AI Assistants vs. AI Agents: What Marketers Need to Know as Agents Move Into the Spotlight
AI assistants and AI agents may sound similar, but they serve very different marketing needs. Learn how each works, where they add value as AI agents become more mainstream.
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Everything To Know About an Effective Content Brief: Introduction, Tips and Rules
Content briefs ensure projects start on the right foot and everyone’s on the same page. Here’s what makes a great content brief.
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The Dark Side of AI Content: Real-World Examples of Poor Execution and How To Prevent Them
Remember these AI content fails? From fake authors to hallucinated claims, here’s what brands can learn from some of the biggest AI publishing mistakes in recent years.
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How Claude Is Bringing Operational AI to Small Businesses
Anthropic just launched Claude for Small Business, bringing practical AI workflows and integrations for tools like HubSpot, Canva and QuickBooks. Here’s what marketers and SMB owners need to know.
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