the ai marketer
Welcome to the ai marketer, where you can discover unique insights into how artificial intelligence is impacting the marketing world. We’re sharing product reviews, unique insights, best practices, advice and more!
Read on to learn how to fold AI processes into your marketing and business activities effectively, efficiently and ethically.
April AI in Marketing Roundup & Rundown: Unveilings, Acquisitions & a New Avalanche of Adoption Data
April brought major momentum for AI in marketing — from GPT-5.5’s debut to Adobe’s $1.9B Semrush acquisition and new Stanford data on AI-driven growth.
Learn More
How To Use AI in Video Content Creation Without Automating the Entire Process
Fully AI-generated video isn’t everyone’s taste. But that doesn’t mean the tech can’t help you streamline parts of your creative process. Here are a few practical use cases to try.
Learn More
Copy.ai vs. ChatGPT: Pros, Cons, Features and Ideal Use Cases
Copy.ai and ChatGPT cover a lot of similar use case scenarios, but is one better than the other? Here’s what to know and how to choose your best fit.
Learn More
How To Push Past Writer’s Block, Write Faster and Shorten Your Time to First Draft
You can train yourself to type faster, but writer’s block happens to us all. These 10 tips can help you get to a first draft quicker.
Learn More
Rethinking AI Performance Metrics for Long-Term Marketing Value
You can’t gauge AI success by output volume or cost savings alone. While those might matter somewhat, they don’t reflect true brand impact. Try these metrics to measure meaningful success.
Learn More
Optimizely vs. Sitecore: Similarities, Differences & Key AI Features
Optimizely and Sitecore are two of the hottest DXPs. Here’s how they compare, the AI features that make each stand out and how to choose your winner.
Learn More
MarketMuse Alternatives: Which Content Optimization Tool Is Right for You?
Explore the best MarketMuse alternatives, including ContentHarmony, Clearscope and Frase. Compare features and pricing to find the right tool for you.
Learn More
An Intro to Rules-Based Personalization: Tips, Tricks, How To and When To Lean On AI
Rules-based personalization is a reliable tactic to deliver tailored content. It’s also slower than its AI counterpart. Here’s how they compare.
Learn More
Subscribe to
The Content Marketer
Get weekly insights, advice and opinions about all things digital marketing.
