the ai marketer
Welcome to the ai marketer, where you can discover unique insights into how artificial intelligence is impacting the marketing world. We’re sharing product reviews, unique insights, best practices, advice and more!
Read on to learn how to fold AI processes into your marketing and business activities effectively, efficiently and ethically.
Let’s Unpack the Em Dash Backlash
When I started working at Brafton in 2015, I was trained on Brafton editorial standards. We follow AP Style (most of the time); we spell “white paper” as two words; we don’t use the Oxford comma; we do use the em dash. Honest — I have proof — here’s a screenshot from our style guide:… Read more »
Deloitte Made a Big Mistake — and It’s Another Caution to Every Marketer Using AI
Deloitte had an AI slip-up on a government-contracted report. Read what happened and lessons marketers can learn to avoid reputational damage and a PR nightmare.
the ai marketer Turns 1: A Look at Lessons Learned, Our Best Posts & the Industry at Large
We’ve been blogging for a year, and we’ve learned a lot. Here are some of our takeaways, key lessons and exciting insights from 365 days of covering AI in marketing.
15 AI in Marketing Examples To Inspire Your Next Campaign
AI in marketing isn’t a distant fantasy anymore, but an opportunity. Use these 15 AI in marketing examples to inspire your next campaign.
Doubling Down on Differentiation: How AI Can Help You Stand Above Your Competitors
When all your competitors are using AI for the same efficiency gains, how can you stand out? Get the better of your competition with these 5 AI differentiation tips.
4 Takeaways & Lessons Learned From Our Time at the 2025 Technology for Marketing Expo
Several Braftonites attend TFM 2025 to showcase contentmarketing.ai and chat with industry experts. Here’s what they learned about the state of AI and its role in content marketing.
ChatGPT Has Apps Now — What That Means for Marketers
Apps for ChatGPT are here. Here’s a quick feature update, 3 important considerations when choosing your next AI marketing assistant and features that matter most.
AI Headline Writers Are Here: Should You Trust Them?
Create headlines that get clicks. Learn how AI headline writers work, what tools to use and the benefits of using them.
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